Articles

Joseph Mara, Director SLED Sales Business Unit, US Public Sector at NetApp, brings profound insights from navigating Fortune 500 teams and propelling startups to success. This blog delves into key highlights from Joseph Mara’s recent appearance on Tech Salescraft, unveiling the strategies and perspectives that define his approach. Joseph emphasises the importance of strategic planning…

Barrett King, a seasoned professional with eight years of experience at HubSpot, sat down with James on a recent episode of Tech Salescraft for an insightful discussion on the importance of hiring in building a high-performance sales team. In his engaging conversation, he shed light on the transformative power of getting the hiring process right.…

“In the world of startups, there are two types of founders: those with a grand idea they want to sell to the world and those who spot a critical business problem and use technology to fix it.” Muli Motola, the Co-founder and CEO of Acsense, belongs to the latter category. He has taken a unique…

We’re in an era where data reigns supreme. Fostering sales enablement success with revenue data-driven strategies is the key to unlocking unprecedented growth and staying ahead in the competitive tech landscape. Roy Weinstock’s story is a testament to the diverse and unconventional paths that can lead to success in the tech industry. He began his…

Andy Patton, CCO at Enfuce joined James on a recent episode of Tech Salescraft to discuss his journey into senior leadership in business development, despite not being a traditional salesperson, is a testament to the diverse paths one can take in the tech industry. Andy’s career is a fascinating blend of experiences. He embarked on…

In the ever-evolving landscape of startups, one key factor that can make or break a company’s success is its team. On a recent episode of Tech Salescraft, Omer Brookstein, the CEO and Co-Founder of Xyte, shared his insights and experiences on building a dynamic and effective team. The conversation provided a wealth of valuable information for entrepreneurs,…

In the dynamic landscape of venture capital, adaptability is key. Daniel Frankenstein, Co-Founder and Partner at Joule Ventures joined James on Tech Salescraft to highlight how VC firms are evolving their strategies to align with changing market trends. The conversation underscores the shifting focus from exorbitant valuations and expansive funding rounds to a more considered…

Ever wondered what makes Israel’s start-ups so successful? Boaz Albaranes, a Partner at Mindset Ventures, recently appeared on an episode of Tech Salescraft hosted by James Hounslow. He shared valuable insights that uncover the secrets behind Israel’s thriving start-up scene and offered practical advice for entrepreneurs navigating this dynamic world. When talking about Israel’s start-up…

Navigating the evolving VC landscape requires strategic considerations for both founders and investors. Mark Beeston, Founder and Managing Partner of Illuminate Financial Management, joined James on a VC special of Tech Salescraft, to offer invaluable insights based on his extensive experience. “I think one of the biggest challenges for us in 2022 was founders kind…

Do you look beyond what’s written on a CV? Roy Solomon, Co-Founder and CEO of Salesroom, joined James on a recent episode of Tech Salescraft to share his answer to this question. It’s a trend that could change the industry — but is it an important approach in sales? James: “What advice would you give…